Lisa Winning hails from Australia and attended the London School of Economics before landing in New York City to figure out this whole texting game. Having spent years watching her girlfriends scream “he texted!” the morning after a long night out, she realized they needed a bigger outlet. Her friends, like most girls, would sit around for hours while they hashed out exactly what to text back, and when (wait an hour? or right away? is that desperate?). After her own fair share of awkward texts and kill-me-now dates, Lisa figured there had to be more girls going through this. So, she created HeTexted.