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Mark Shonka

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How to sell value, increase margins, make price irrelevant, win executive-level credibility, and create competitive immunity. Selling value is taking on a whole new meaning for sales professionals. Here's a proven process pros can use to address their customer's pressing business issues, position themselves as strategic partners, and recommend solutions that improve the way their customers do business.In Beyond Selling Value, top sales consultants Mark Shonka and Dan Kosch share their proven...
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