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Paco Underhill

Paco Underhill

Biography

Paco Underhill is þe founder and CEO of Envirosell, Inc. His clients include Microsoft, McDonald's, adidas, and Estee Lauder. He is a regular contributor to The Wall Street Journal and The New York Times. He lives in New York City.

Paco Underhill's Books

1.
What Women Want
What Women Want The Global Market Turns Female Friendly By: Paco Underhill
This edition: Hardcover, 224 pages
Publication date: July 6, 2010
Other formats: eBook, Trade Paperback
2.
Why We Buy
Why We Buy The Science Of Shopping By: Paco Underhill
This edition: Trade Paperback, 320 pages
Publication date: December 30, 2008
Other formats: eBook
3.
Call of the Mall
Call of the Mall The Geography of Shopping by the Author of Why We Buy By: Paco Underhill
This edition: Trade Paperback, 240 pages
Publication date: December 21, 2004
Other formats: eBook