Robert Cialdini is the leading pioneer in the field of social influence. His research has been foundational in the whole enterprise of applying reserach into what sales and marketing techniques are more and less persuasive to actual business. His million copy plus best-selling Influence is the textbook that put the on the map as a vital, emerging new interdisciplinary field of study. He conducted the seminal research experiments in the field, and continues to lead one of the most respected research teams. He is Regent's Professor of psychology at Arizona State University and the president of Influence at Work, a consulting company that trains business people to... Read full bio
...idea. Great insights into the ‘dynamics’ (changes over time) of markets." "Influence: The Psychology of Persuasion" by Robert B. Cialdini David Heinemeier Hansson: "Influence teaches you how to sell and deal with customers by treating them as...
...Some Concepts Survive and Other folks Die by Chip and Dan Heath Influence: The Psychology of Persuasion by Robert B. Cialdini Resources of Power: How Folks Make Decisions by Gary Klein Deep Survival by Laurence Gonzales Style and ProductionAcquiring...
...Recently we’ve got seen lots of irrational behavior, whether or not in politics or the globe of finance. What makes individuals act irrationally? in a very timely however skinny assortment of anecdotes and empirical analysis, the Brafman brothers—Ari...
...Dan Ariely picks 5 books to read on Behavioural Economics By Amol Agrawal Dan Ariely gives this superb interview on the broswer.com. His five books: The Invisible Gorilla By Christopher Chabris and Daniel Simons Influence By Robert B Cialdini ...
...for a way to improve your productivity, this is the book for you. Influence: The Psychology of Persuasion Robert B. Cialdini A great book! Explains how you can be influenced by the media, and your surroundings. On the flip side , can also help...
...do it on your own. Right now, the books I’m reading are: I really enjoyed Influence by Robert B. Cialdini, it’s about the psychology of consumers. I like Blink by Malcolm Gladwell. The blogs I’m reading are: Mashable and a ton of fashion blogs...